What is SEO?

search engine optimization(SEO)is the process of improving the ranking and traffic of you website. As a marketing strategy for increasing a site's relevance, SEO considers how search algorithms work. We will consider two mager part in this section.


Onpage and second is Offpage:-


Onpage optimization:-

Search Engines have computers and programs called "Spiders" that collect information about your web pages in an attempt to "figure out" what your pages are about. These spiders gather information from your pages and use these in factoring which sites get ranked higher than others. Search Engines analyze over 100 On-Page Factors when analyzing your web pages.



On-Page Search Engine Optimization Factors are:-

1. Keyword Density


2. Words in Title Tag


3. Words in the Page


4. Words in Links


5. Words in Headings


6. Words in Bold


7. Beginning Words


8. Words in URL


9. Meta Tags (some engines)


10. HTML Validation


11. Link Structure


12. "Indexability" of the page


13. ALT Tag


14. H1 tags


15. Internal Linking


16. Site maps